Case Studies: Turning a Winery Website into a Sales Driver
How four wineries with very different business models pulled together software suites that work
Is there a one-stop-shop solution for a winery website? Is it possible to find a software package that seamlessly integrates your content management system, point-of-sale, reservation, email marketing, event management and shopping cart modules, all while providing the functionality at a price that works for your winery? And then, will it integrate data from payroll, accounting and trade sales platforms as well? Four winery digital marketing managers found that the answer to those questions w...
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