Wine Business Monthly - The Leading Print Publication for Wineries and Growers
Sign In| New User?Register

The Rise of Low Alcohol Wine Sales Brings Increased Winemaker Interest in Their Production Methods

From simply picking early to proprietary technologies, winemakers are meeting demand in a variety of ways.
byMichael S. Lasky
Oct 2022 Issueof Wine Business Monthly
Winery interest in low-alcohol beverages has been a nascent curiosity for well over a decade—it wasn’t until the Unified Wine & Grape Symposium’s first seminar on its production in 2015 that the industry really acknowledged the category. Fast-forward seven years and the wine industry has certainly accumulated many reasons to offer new types of wine, from low-alcohol to low-calorie. This “Better for You” beverage category includes some of the newer, and sometimes more competitive, beverage choices, including a tidal wave of alcohol-infused flavored seltzers, like White Claw, Truly and Coca-Cola’s AHA. Larger wineries, those producing at least 50,000 cases, have been the first to explore and expand thei...
» Article access restricted to registered members of winebusiness.com/winejobs.com

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration isFREEandEASY.

Already a Member?

Click the button below to sign in:

subscribe|archive|advertise| 800-895-9463

Copyright© 1994-2023 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.