Winemaking & Wineries J. Lohr Vineyards & Wines promoted co-owner and trade and brand advocate Cynthia Lohr to the position of chief brand officer (CBO), reporting to founder Jerry Lohr. In this role, Lohr continues to collaborate with J. Lohr’s internal teams on initiatives that impact the company’s leading direct-to-consumer (DTC) sales and brand alignment and elevation strategies, respectively. Lohr first began her career with J. Lohr more than 30 years ago, h...