Developed by St. Helena, Calif.-based Salvestrin Winery, the Cult brand was in need for a fresh look after being on the market for nearly a decade. Cult includes a Napa Valley Cabernet Sauvignon that retails for $32, a Lodi AVA Cabernet at $20 and a Napa Valley Sauvignon Blanc priced at $18. All three varietals now feature the updated label bearing a dominant image of a vintage, black and white photo of a movie audience wearing 3-D glasses. Prior to the redesign, Cult wines had a much ...